Web CLTLet’s talk

WEBSITE REDESIGN & DIGITAL MARKETING · CHARLOTTE, NC

Your website, redesigned
to work as hard as you do.

I’m Preston. I redesign and rebuild websites for Charlotte businesses—fast, easy to find, and simple to use on a phone, with a clear path to call, book, or request a quote.

Let’s improve your website Meet Preston
Preston in a red polo beside a man holding a laptop
Preston Bessire

How I got started

I started this business in college in 2019 with seven clients. It grew through the Yellow Pages business and relationships with Charlotte small-business owners and leaders.

Working with those owners over the years taught me to look beyond the website itself. The real purpose was to help people earn more, grow revenue, and build stronger businesses.

Today, I build and host websites, and help companies grow through digital marketing and monthly service agreements. The business has grown well beyond those first seven clients, but the work is still personal.

That’s the reason for Web CLT: bringing your website and marketing together so customers can find you, understand your value, and take the next step.

“Preston Bessire was professional, respectful, knowledgeable, and you know he cares about his work and helping people.”

Brenda LoveBessire IT client testimonial
See how I can help

Services

Our Portfolio

Swipe to explore
1 / 8
Missions & EducationLive

Faith-based educational content organized around a personal question, with clear paths to explore each topic.

Visit Project
Equipment SalesIn Progress

An equipment website in progress, built around inventory, pricing, delivery questions, and quote requests.

Visit Project
Recruitment & AdvertisingCurrent

A specialized recruitment advertising service, explained so employers can understand the process and get started.

Visit Project
Executive CoachingUpcoming

A planned redesign to help visitors explore coaching services and experience before requesting a discovery call.

View Current Site
Land & DevelopmentIn Progress

A redesign focused on leadership, development approach, and the questions landowners, partners, and communities ask.

View Current Site
Auto Repair & MaintenanceLive

Repair and maintenance services organized around what drivers need, with a straightforward appointment request.

Visit Project
Heating & CoolingLive

Heating and cooling services organized by repair, replacement, maintenance, and air quality, with easy scheduling.

Visit Project
Pools & Outdoor LivingLive

Custom pools and whole-yard planning, brought together through project imagery and an explanation of the design approach.

Visit Project

Website design, redesign, and projects in progress from Bessire IT.

More Bessire IT project stories

Drag the slider to see the before and after. Big difference.

See how the Core Pest Solutions redesign changes the first impression.

Website example from Bessire IT

Core Pest Solutions
Redesigned Core Pest Solutions website
Previous Core Pest Solutions website
BeforeAfter
Drag the slider to compare. Use the arrow keys when focused.

Recent Website Project testimonials

Preston with a maintenance business owner in Steele Creek

Maintenance business · Steele Creek

Show the full range of maintenance services.

This business owner handles maintenance for Walker at Steele Creek Apartments. He came to me needing a website that could advertise the services he offers for the apartment community. The goal was to make that range of work clear online.

  • Apartment maintenance
  • Service information
  • Website planning
Preston at the Ballantyne hotel for a website consultation

Land development · Website consultation

Plan the next version of a land development website.

I met with a client at the Ballantyne hotel to discuss redoing a land development company’s website. That conversation was the starting point: understanding the business and what the new site needed to communicate before moving into the redesign.

  • Business consultation
  • Website direction
  • Redesign planning
Preston with Carl, who works in a furniture-making construction business

Carl · Furniture & woodworking

Help people discover Carl’s unique designs.

Carl is part of a construction business that makes wooden stools and other furniture. He needed help building a website so more people could discover the designs. The website’s purpose was to introduce that work to people who had not seen it before.

  • Wooden stools
  • Furniture designs
  • Online discovery
Preston with the founder of a women’s recovery business in Fort Mill

Women’s recovery · Fort Mill, SC

Introduce a business helping women start again.

This founder was starting a recovery business for women leaving jail in Fort Mill, South Carolina. She wanted a distinctive website that could explain her work and show how she planned to help the community. The focus was on making that mission clear.

  • Women’s recovery
  • Community mission
  • New business website
Preston with Dan discussing his plant and flower business

Dan · Plants & flowers · Steele Creek

Explain how Dan grows and sells.

Dan buys flowers and plants, grows them into larger plants, then cuts and sells what he grows. His Steele Creek business needed a website that could explain this process. The goal was to help customers understand what makes his approach to growing and selling different.

  • Growing process
  • Product information
  • Business story
1 / 5

Plans and Pricing

Website packages

Core business pages

Small Business Website

Show what you do, build trust, and make it easy to get in touch.

$3,000–$4,000

One-time website project

What’s included
  • Fully custom design and development
  • Core services, business information, and contact pages
  • Mobile-first customer experience
  • Search-ready structure and launch support
Discuss this plan
More service content

Business Website

Guide customers through more services, locations, and reasons to choose you.

$5,000–$7,000

One-time website project

What’s included
  • Everything in Small Business Website
  • Broader service, location, project, and FAQ content
  • Structure for Google and AI answer tools
  • Visitor tracking and custom lead paths
Discuss this plan
Custom functionality

Custom Website

Make booking, inquiries, and business workflows part of the website.

$7,000+

One-time website project

What’s included
  • Everything in Business Website
  • Custom forms, booking, or payment workflows
  • Approved business-system integrations
  • Multiple services, locations, and audiences
Discuss this plan

Every website is built around your business and the actions customers need to take. Content, features, launch requirements, and final price are agreed before work begins.

Most Common Questions (FAQ)

Does my website need a full rebuild?

Not always. Website improvements can fix unclear content, slow pages, or difficult mobile navigation. A redesign changes the experience; a rebuild replaces the underlying site when it limits what your business needs. I review your current website before recommending either.

Can you improve the SEO on my existing website?

Yes. SEO improvements can include page titles, service content, internal links, mobile performance, and fixing indexing problems. I start with your existing website and the searches that matter to your business, then agree on the work before making changes.

What is AEO, and how is it different from SEO?

SEO means Search Engine Optimization: helping search engines find and understand your pages. AEO means Answer Engine Optimization: making your business information useful to AI answer tools. Both rely on clear service descriptions, accurate details, accessible pages, and helpful answers—not a special shortcut to rankings.

How much does a website redesign cost?

WebCLT’s Small Business Website package is $3,000–$4,000, Business Website is $5,000–$7,000, and Custom Website starts at $7,000. These are one-time project prices. Hosting and marketing are separate; the final scope and price are agreed before work begins.

Do you work with Charlotte small businesses?

Yes. I work directly with Charlotte-area business owners on website design, redesigns, SEO, AEO, hosting, and digital marketing. Recent project stories include businesses in Steele Creek, a land-development consultation in Ballantyne, and a women’s recovery business in Fort Mill.

Can you improve the page my Google or Meta ads send people to?

Yes. I review whether the landing page matches your ad, explains the offer, works well on a phone, and makes calling or requesting a quote easy. Tracking qualified inquiries alongside ad spend helps you see what is working and what needs to improve.

What happens to my existing search rankings?

I review important pages, keep URLs where practical, and redirect changed ones. Launch checks cover the sitemap, links, and search reporting. Rankings cannot be guaranteed.

Will a new website guarantee more leads?

No. A better website can explain your services and make contacting you easier. Demand, your offer, and marketing also affect results. SEO and AEO work cannot guarantee rankings, traffic, or mentions in AI answers.

Who writes the content?

I draft from your materials and our conversations. You review the facts and wording before launch.

How long will my website take?

Timing depends on the content, features, and reviews. We agree on a schedule once the scope is clear.

Let’s turn your website into something that actually grows your business.

Send me your website and tell me what customers should do next. I’ll look at the mobile experience, your message, and the path from a visit to an inquiry.

Call Preston(704) 412-1769Email Prestonpreston@bessireit.com

What should your website do better?

Write a short brief to email Preston.

Review your brief, then send it through your email app.

1 / 5

Talk about this service

    Web CLT home
    Let’s improve your website Call Preston
    Inside the project
    1 / 8

    From the Bessire IT portfolio

    Visit website Let’s improve your website